Tag: organization communication

  • Internal communication isn’t about creating content or sending newsletters

    One of the biggest misconceptions of leaders, managers, and even marketers across organizations is that they think of internal communications as a role reserved for junior people. Marketers consider it a stepping stone to the big leagues, marketing to other businesses or a target market. Most leaders think that internal communications are about rolling out…

  • Driving an effective organisational communication strategy

    As much as I hate cliches, the one about “culture eating strategy for breakfast” is the bitterest, most accurate, and yet the most ignored. And this is particularly the case in the world of organisational communication, where leadership teams spend countless hours coming up with the perfect “strategy” that aligns with their vision. Only to…