Tag: selling strategy

  • Planning ain’t selling

    In 15 years (1963-78), Joe Girard sold 13,001 Chevrolets. He sold 1,425 in 1973 alone! And in his book, How to Sell Anything to Anybody, he documents his exact process that made him one of the best car salesmen on the planet. Guess what did I find out? Besides the basic tactical-practical strategies, he invested […]

  • Who cares about your agenda?

    Nobody does. Particularly if you’re in sales. But if only the modern sales executive would understand. The modern-day sales cycle is becoming increasingly complex. Everyone’s busy (no, they’re damn busy!) despite their short attention spans, which seems to be getting shorter by a microsecond every year… around 10-20 minutes. (Wait, did you actually believe it’s […]

  • You’ve got to change that damn script!

    If you have an idea or a thought that’s worth share, believe it, people have already heard it. Even if you think you’re a special snowflake or you have unique talents nobody else in the company has or you’re selling a world-class product that’ll save your prospect millions of dollars! If that’s too difficult to […]

  • Do online social groups really work?

    Been pondering over this for the past few days now. I am a part of several groups on Facebook, LinkedIn and even a few online (reddit-style) forums. And I’ll be the first to say that I get immense value from the forums and a couple of Facebook groups that I’m a part of, probably because […]

  • The buyer’s process

    If you’re an entrepreneur or a freelancer or a business development expert you’ve been shown the door, brushed off, asked not to contact again or worst, been told: “they’ll think about it and get back to you.” Right? If that’s you, then let me tell you one thing — I’ve been there myself and can […]

  • Rejection proof!

    If you’re hesitant to ask or answer a question, even if your life depended on it, there’s ought to be a reason for that. And we all know what it is — the fear of rejection. Although rejection is almost never personal (I said, “almost”) it sure does feel like it. Now, I don’t want […]

  • Send me your literature!

    That’s ones of the most common brush-offs you’ll hear from prospects when you’re on a call or email seeking a solid 20 minutes of their time and attention. And guess, what? Most salespeople send over the literature hoping to change the status of the lead as “warm” in their CRM. If one were you to […]