-
Why I’m switching to the Patreon model?
Like most solopreneurs, I’ve been thinking about building a membership website, creating a course, and growing my email list for ages now. Unfortunately, I haven’t been able to progress on any of those goals, not because I lacked a plan, but because I had way too many options to choose from. Life as someone managing…
-
Why selling is a challenge with coaches and consultants?
As one of the oldest professions in the world, selling has done a less-than-commendable job in positioning itself. Even the sales experts have been selling the idea that “everybody’s a salesperson,” but nobody’s buying that. Sure, people call it “business development” nowadays, but who are we fooling. And all that bad PR doesn’t encourage people…
-
Minimal but purposeful marketing for 2021
One of the most beautiful things about a blog is that you get a platform to document your life. Your wins, losses, thoughts, observations, and most importantly, your evolution as a person. I don’t know about you, but for me, that’s a powerful motivator. And if you’ve been following this blog for any length of…
-
Add a little patience to it
One of the shared passions among all solopreneurs and wantrepreneurs is the “metrics.” That could be about their target monthly income or the number of clients they would like to get by a certain point in time, or worse, buy a fancy gadget to prove that they’ve made it in life. Although there’s nothing wrong…
-
The ideal audience
There’s an audience for everyone. It’s just a matter of time before you find them or even better, they find you. Marketers are obsessed with audience personas and for a very solid reason — it helps them reach out the relevant people in an efficient manner. But even then, they may not experience the desirable…
-
Bootstrapping as a coach or a consultant
Great insights on bootstrapping as a solo practitioner from Seth’s podcast last evening. One of the fans asked the pivotal question for folks (the support professionals) like us — “How would an executive coach bootstrap?” Seth’s response was pretty straightforward — Coaches and consultants aren’t bootstrappers but freelancers. They have to fight for each and every…
-
Going solo as a bootstrapper
I’m a fan of microbusinesses. It’s just the right kind of business for me personally since I’m not that swashbuckling entrepreneur every raves about. I don’t wish to be one. Sure, it doesn’t hurt to earn money while one sleeps but I’d rather focus on a business that pays for the value I create working…
-
Less is more… when it comes to blogging
Found this in my inbox just now… Read the post on Neil’s site. Here’s the crux of it: He only wrote 862 blog posts himself. The rest are from the KISSmetrics blog and translations. (But I still admire him for what he writes, which is always super-useful and fun to read!) More content doesn’t mean…
-
Your best move as a new soloprenuer
I know how it feels having a job one day and staying at home looking at the ceiling the next… wondering what on earth would you do or worse where the heck am I going to get my clients from? One of the biggest challenges solopreneurs face is to keep their sales/business development pipeline full.…